Category Archives: Cloud Computing

Comcast Xfinity X2 Set-Top Box

comcast-x2Comcast is innovating. Their new software platform running on the Xfinity X2 next-generation set-top box has had over 1200 updates within the last 12 months. and their messaging is similar to that of Right Brain Interface; Fast, Smart, Easy, Personalized. According to Brian Roberts:

“As we look around the cloud/web ecosystem, the Winners are companies who can integrate across all devices, across all platforms, with a common interface, and they make it easy and fun to use.”

Here is a comprehensive video overview of Comcast new Xfinity X2:

2014 TV Industry Key Driving Forces

key-forcesResearch from Deloitte indicates that new players in the TV industry can adapt with the changes in order to obtain compelling new business growth. And there are five key forces they have identified, which will be responsible for driving most of the growth in 2014. The five factors are as follows:

1.) Big Data – Big data not only means ability to capture, record and playback content in the cloud, but also the ability to be more specific in targeting advertising, as data about a users likes, favourite TV shows, recommended shows, and demographics allows for more sophisticated and intelligently targeted unicast based advertising.

2.) Second Screen – Tablets, Smart Phones and Laptops with ever increasing video quality capabilities are driving the growth of multi-screen. Most interesting aspect of the Second Screen phenomena is that it is actually driving growth of TV advertising revenue.

The firm adds that advertisers have also benefited from second screens, as  consumers can quickly find the product or service being offered on their handheld device, meaning they can get more information. This, suggests Deloitte, has increased the value of television advertising that was once looking like it  was losing out to Internet advertising.

3.) Spectrum allocation changes in Europe - Compared to other regions of the world, Europe has the least amount of UHF Spectrum allocated to RFID, which limits the amoun of Free to Air Television Channel Frequencies that are available. But seems to be changing now, allowing for many new UHF channels to be broadcasted.

4.) The commercialisation of UltraHD/4KTV – Technicolor has teamed up with Portrait Displays to create a colour certification process designed to guarantee the colour quality on any computer or mobile device display, and has awarded the first 4KTV Image Certification to Marseille Networks for its system on chip to deliver content on 4K televisions.

5.) The emergence of the connected TV receiver – IPTV is not the only driver here, cloud DVR’s such as bhaalu, also have a set top box TV receiver connected to the internet. Bhaalu is takes it one step further, as it is pioneering a Collaborative Cloud-based DVR.

Bhaalu is perfectly positioned to take advantage of all five of these emerging television growth trends in 2014.

Read more at:  Big data, second screen, spectrum, UltraHD, connected TV key drivers of 2014 TV industry | Rapid TV News.

Dropbox Further Entrenches the Cloud’s Takeover

On the same day (9th July) that Dropbox announced that it had grown to 175 million users, the cloud-based service also announced its new “Datastore API,” bringing to fruition the do-all capabilities of cloud technology.  

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Although Dropbox has allowed its users to easily store their personal files and folders on its cloud to be accessed anywhere, that was all they could store.  With their new API, users will now be able to store data such as contacts, and even be able to store game progress, from any device with web access.  Dropbox also announced a new feature for its recently-purchased Mailbox servicethat will allow users to send e-mail attachments from their cloud directly within the Mailbox app.

Another feature of the API is the ability for developers to embed it in Android and iOS apps, or anything that runs on Javascript, using only a few simple (for them, at least) lines of code.  This would make it possible for somebody to, for example, start playing a game on their mobile phone on the commute home and finish playing on their tablet when they sat down on their couch.

John Koetsier describes the culmination of all Dropbox has done for its customers and, in truth, technology as a whole:

“The goal is to unify your data on a single platform — a data platform — not a hardware or software platform. In other words, a platform beyond iOS or Android, or Windows versus Mac, or even type of device. A pure cloud platform.”

Referenced from engadget.com and venturebeat.com

Samsung Acquires Boxee

Boxee just sold to Samsung, and Janko Roettgers of the highly influential tech blog GigaOm asks, “…What does this mean for innovation in the space of internet-connected TVs? And who is going to fill the gap, now that Boxee is history?”. Well Mr. Janko, we have an answer for you, and the answer is… Bhaalu from Right Brain Interface!

Boxee sold for just under $30m, according to Haaretz, stating:

…for tens of millions of dollars, but for less than the $30 million that was originally invested in the company… Samsung will keep Boxee’s 40 employees on the payroll. Half of those workers are in Israel.

Boxee will soon cease to exist as a separate brand, now that the team will begin working on Samsung products. Furthermore, Boxee’s cloud DVR service will soon be discontinued, as the company announced yesterday on its website.boxeebox
Full Stories: http://gigaom.com/2013/07/04/boxee-acquired-cloud-dvr-shutting-down-post-mortem/
and here: http://gigaom.com/2013/07/03/boxee-sold-to-samsung-for-under-30m/

TV Content Wants to be Free

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As Netflix, NBC Universal and a variety of new distributors and content networks enter the field of developing their own channel programming, they are tending to gravitate towards maintaining a tight grip over their productions.

We believe this will ultimately turn out to be a counter-productive strategy, because it creates walled fortresses, silos of content, in a time where the public demands even more flexibility and selective control over what they want to view, and when they want to view it.

Matt Asay of ReadWriteWeb explains the downside of this trend aptly, stating the following:

“Once-neutral content networks are now investing in original content, exclusive to their networks. While these are honest attempts to differentiate and create value for customers, they risk Balkanizing content. It’s CompuServe all over again.”

Further to the point, Matt illustrates that there will be eventual repercussions of this strategy, based on consumers eventual reaction:

“Whether expressed through digital piracy and even Apple’s iTunes, content wants to be free. By this I don’t mean to suggest that consumers want to pay nothing for content, but rather that we want to have convenient, multi-channel access to content…Markets get bigger through open access; they constrict when access is closed.”

Sooner or later, consumers are going to get what they want, that is how the open market works. And if Netflix and other such previously neutral content distribution networks continue to erect barriers around their original content programs, then public dissatisfaction will grow, and new disruptive innovators will enter the scene.

Referenced from ReadWrite.com

Telstra Going Global

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Australian cloud data storage provider Telstra has now made its IaaS, or Infrastructure as a Service, available to users in Singapore, Hong Kong and the UK.  This new expansion is part of a concerted effort by the company to assert itself as an effective global cloud provider.  Telstra has invested US$800M (S$1.01B) in the IaaS program since 2011 and no doubt included this recent expansion in its plans.

Martjin Blanken, Telstra Global’s president and managing director, explains the reasoning behind the company’s move:

“The extension of Telstra’s cloud infrastructure offering represents an ongoing commitment to innovation and has been designed to provide customers with an exceptional experience by combining the flexibility of cloud computing along with the resilience of a world-class global network.”

Considering that Telstra’s Australian service offerings include those at the personal, small business, and enterprise levels alike, this global expansion is likely just the tip of the iceberg.  Cloud computing is only gaining momentum in the market, and who better to take advantage of its popularity than a company with the breadth of services and resources such as Telstra, who posted revenues of over AU$25B (S$29B) in 2012.

Full article at Business Cloud News

The Cloud is Here to Stay


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The concept of cloud storage is not a new one.  In the early 1960′s, off-site data storage was a budding concept, although back then the technological resources did not exist for it to be cost-effective.

Since the invention of the World Wide Web in 1989, the cloud has now blossomed into a thriving industry and has redefined video entertainment as we once knew it.  Now, nearly every major video content provider offers a video cloud device or service, not the least of which being bhaalu, by Right Brain Interface.

The third annual CDN, or Content Delivery Networks, World Forum in London is dedicated to the exhibition, discussion and improvement of cloud technology and realizes that it is the future of effective content delivery.  Held this year from June 26-27, the forum’s keynote speakers include Netflix VP of Content Delivery Ken Florance and Telstra Global CEO and founder Will Hughs.

Among its many uses, Ryan Salazar says the natural progression of cloud technology is into television broadcasting:

“The thought of broadcast television via the cloud is such a no-brainer. Internet, everywhere; data, all around you; television, at your fingertips, when and where you want it, at your beck and call. As it should be.”