A Facebook user can now add hashtags in their status updates describing any subject they like, the same as twitter users have been doing all along. For example, “I like Brian on #FamilyGuy”. This is big news for television, as viewership to many new programs are being driven by social media.
Facebook users that click on a hashtag are brought to a dialogue window where a full discussion on the subject takes place, along with users outside of their network. Hashtags can also be used in searches.
Hashtags are being enabled for some 20% of Facebook users shortly and to all users worldwide.
View this full story at FutureScape.